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There are lots of new and exciting things happening at CSD Print and we’d like to share them with you via our blog. If you have any comments or queries please get in touch, we’d love to hear from you

Materials, surfaces and substrates

Foamex for exhibition graphics

Cut out Foamex lettering graphics

Here’s a little post about one of the most popular materials we work with. We thought it might help to share a bit of technical know-how…

Foamex is fantastic for digitally printed signs and displays of any shape or size – it really is super versatile and has a fabulous finish.

It’s also durable, comes in a big range of sizes up to 10ft x 5ft and in lots of different colours but most importantly of all it is a great material to digitally print onto.

We love recommending Foamex to our clients because we know it can be relied on whatever the job for example:

 

  • automotive show room promotional signs
  • car header boards and promotional license plates
  • retail window graphics and in-store hanging boards
  • point-of-sale displays
  • exhibition stands and exhibition graphics
  • directional/way finding signage

Foamex can be cut to any shape and makes stunning strutted free-standing displays – you should see some of the 6ft chickens we’ve produced!

It can also be printed on both sides and can even be spot gloss varnished which is a fantastic way to make individual design details really stand out.

Whether it’s big, small or cut out Foamex is very co-operative when it comes to printing. Our CSDPrint uber high tech digitally printing systems produce the highest quality images and accurately recreate every design detail.

And just in case this one amazing substrate isn’t enough, we’ve also got super light weight Kappa and Smart-X too.

Please get in touch if you want to discuss substrates – it’s our specialist subject!

It’s a match made in heaven (well Castleford actually)

Self adhesive stickers

Fuel tank stickers heading for Norway

No, this little blog doesn’t have anything to do with dating but we do like it when things marry up! Getting your print work produced exactly as intended is our primary aim, especially when it comes to getting the colours right.

We’ve just had some lovely feedback from our client Fuel Proof Ltd who ordered a range of safety stickers for their fuel storage tanks. The Lancashire-based company manufacture and supply high quality bunded fuel tanks and bowsers for diesel and aviation fuels. Safety is of course a big priority for them and therefore they need a range of health & safety signs and stickers.

Fuel Proof asked us to ensure that the self adhesive stickers they ordered would match their corporate colours exactly and very helpfully sent us the Pantone reference numbers.

Top tip: If you want to make sure all your digitally printed items, not just stickers and construction site signs but banners, posters, exhibition stands and hoarding boards match, it’s a good idea to either provide a colour reference such as a Pantone number or a sample. It really does help because there can be problems when comparing the colours used in your design and the finished printed products.

Our operations manager Glyn Richardson explains: “It’s all to do with light and how you are viewing the colour. Artwork is produced using computers which transmit light but printed materials reflect light so the colours appear differently.

“Also the way colours are created varies too. The lovely bright red you carefully selected on screen at the design stage will be made up of red, green and blue (RGB) tones however digital printing uses cyan, magenta, yellow and black (CMYK).”

It might sound a bit complicated but it’s not when you’ve been involved in printing for as long as we have. At CSDPrint we pride ourselves on getting the closest possible colour matches – in fact Fuel Proof said all their stickers were “absolutely spot on!”

Everything you wanted to know about JPEGs, DPIs and PDFs

Artwork tips for large format printing

We thought it might be useful to share a few hints and tips about preparing the artwork needed to produce your printed items.

CSDPrint works with a huge variety of companies – some are big with their own in-house design teams and some are smaller and outsource their artwork production.

Whatever size of company you are, getting your designs ready to be printed can seem daunting especially if it’s for something really big like construction site hoardings, retail window graphics or exhibition stands.  So, here are a few of our top tips which we hope will make the whole artwork thing simpler…

 

  • Regardless of the computer program being used to create your artwork, the key is to focus on the quality of the image. What might look good on your computer monitor might not look good once it’s printed
  • As a rule of thumb we suggest clients enlarge their artwork by 400% on screen to check how good it will look once it’s printed
  • Artwork created using vector images – usually logos or line art graphics – are great because they can be enlarged or reduced in size without affecting the print quality
  • However problems tend to arise when raster images such as Jpeg digital photographs are used. These images are made up of a finite number of dots or pixels and therefore the quality of the printed images varies depending on the size of the final product. This can be a particular problem if the image is line work such as a logo
  • We recommend that photographic images are high resolution, so that’s at least 150 dots per inch (dpi) but the larger to number of dots, the better
  • It’s best not to use graphics, logos, clipart or images from the internet (unless you know they are high resolution such as stock shots). Screen-grabs or images cut directly from web pages might look fine on screen but in reality are usually very poor when printed especially when the image is being used for a large item such as a banner or exhibition stand graphic
  • And be careful if you are planning to use programmes like Photoshop to manipulate a web graphic – you can’t improve the resolution of the original snipped image
  • High quality Portable Document Format (PDF) files are great for submitting artwork; if they are set up correctly they are very reliable. Artwork saved as print quality, press quality, high quality or 300 dpi resolution or more are the best bet and always remember to embed all graphics and fonts
  • There are of course many other file formats (JPEG, TIFF and EPS) and we will do our best to work with them but its best to ensure all fonts are changed to paths or outlines in these cases
  • Finally, be sure to check and double-check the artwork proof we send you prior to printing. The proof will show exactly how your final printed items will look.

If you have any queries at all please get in touch with our head production honcho Lucy but be warned she’s not a fan of PowerPoint artwork!

Get packing

Excellent customer service

In the past 12 months we have been doing lots of fab large format work for the Cedar Group based in Romsey, Hampshire.

The global marketing solutions agency might be super-busy but they are always really lovely to work with.

At CSDPrint we try our best to give all of our clients the very best service possible. Over the 30 years we’ve been in business we’ve come to understand that more often than not it’s the little things that make the biggest difference…

Here’s some great feedback we’ve just received from Craig Smith, Business Development Manager at Cedar:

“Gail and the team always try their very best for us, we know that. It shows in the excellent level of communication, their efficiency and in particular the quality of their packing – it’s second-to-none.

“It might seem like a small part of what they do for us but it’s so vital to ensuring that everything arrives with us in tip top condition. Their attention to details like that makes everything run so much more smoothly.”

Thank you very much indeed Craig! Whatever it is we’re printing whether it’s very large hoarding boards for a construction site, complete new campaign packs of car crowners, window posters and vinyls for our automotive customers or thousands of small safety stickers we always do our best to make sure they are carefully packed and dispatched.

Keeping safe and looking good

Construction site hoarding boards

Alternate gloss and matt laminated site hoarding boards

Construction site hoarding boards  have a very important safety role to play. They are there to protect the public as well as the people working on site. In fact there is a legal responsibility for making sure that the boundaries of a development of any kind – a new build, refurbishment or demolition – are properly secured and that access is correctly managed.

If you need further information about the legal requirements for building and construction site perimeter hoarding boards go to http://www.hse.gov.uk/construction/safetytopics/publicprotection.htm

Having put together your hoarding board health and safety plans, you might decide that the large expanses of perimeter hoarding would make a make a fantastic surface on which to tell passersby about what’s going on…and that’s where we can help!

We have worked with construction companies of all sizes from across the country in the last 30 years designing and printing large format hoarding boards. In fact we like to think CSDPrint provides a gold star, turn-key service which includes site surveying, specification, design, printing and installation management.

Here are a couple of short printed hoarding video case studies that you might find useful http://www.csdprint.co.uk/videos.html

If you need any further information, or have any questions, please get in touch.

CSDPrint knows how important it is to get everything just right so that your sites not only keep everyone safe but look their best too.

We can’t wait…

Snow effect self adhesive vinyl

Let it snow!

Brace yourself; we’re going to mention the C word! Yes, some clients are already planning their marketing for Christmas.

Over the last couple of weeks CSDPrint’s co-managing director Gail has been working with a handful of leading brand retail clients who are looking at their point-of-sale plans for the festive season. A couple of days ago she had a really productive brain storming meeting with luxury clothing brand, Pure Collection. What lovely people they are to work with and what gorgeous clothes too.

We were able to help Pure with lots of creative window and point-of-sale ideas. By listening to their requirements and sharing our knowledge of the printing processes and materials available we came up with some fab ideas – even if we say so ourselves! Working collaboratively is really good for getting the creative juices flowing.

There are lots of fab new substrates available and we all got excited about incorporating them into Pure’s POS Christmas display plans. The range of new self adhesive vinyls we’ve been sourcing are absolutely stunning. There’s every shade of metallic you can want including rose gold; glittery and transparent vinyls and the one we can’t wait to work with most is a snow effect vinyl.

So, if you are looking for some great new ideas for your window vinyls, cut vinyl lettering or vinyl branding stickers please get in touch sooner rather than later and beat the Christmas rush.

Exhibition time’s approaching – are you ready?

Exhibition stands

Will you stand out?

Have you checked your exhibition stand? Do you need new graphics or handouts? Don’t panic if you don’t know where to start, here are a few of our top exhibition tips:

1) Have a clear budget in mind. It really helps to achieve a cohesive and cost-effective look for your stand if you know what you can and can’t afford.

2) Who should you talk to? Choose a company who has masses of experienced and can offer lots of different graphics options. Whether you’re planning a really big stand or something that is more budget conscious such as a combination of banner stands, there is a whole host of new and exciting exhibition stand formats out there to choose from.

3) Always seek professional help when it comes to design, being able to stand out from the crowd at a busy exhibition is really important. Getting a great look need not be as expensive as you think; more often than not it is all about a bit of creativity and lots of attention to detail.

4)  Don’t forget to think beyond the stand itself, you may need stickers, leaflets and brochures to hand out, gifts and gismos to make you memorable and what about newsletters after the event to keep building the relationships you’ve just started?

5) And finally when the shows over try and store the stand somewhere where it can be left up such as your reception or meeting room, it will keep its shape and last longer.

To find out more about the fantastic selection of exhibition stands CSD Print offers visit exhibition stands 

Flexible banner stands

Make a big splash with banners

 

Back to school!

(Don’t panic kids, this is for estate agents – we know the school hols have only just started)

Estate agents, do you know your Flags from your Ts?

If you’re looking for estate agents boards and you’re not quite sure what format you need then please do give CSD Print a call.

Over the years we’ve printed hundreds of thousands of property signs – For Sale, Sold, To Let, Let – and in the vast majority of cases they have all been either Flag or T shaped.

Flag boards – are the ones with the post at the side – they are very flexible and a little bit more cost effective. They take up less space and can be easily be fitted directly to the property if needed e.g. terraced houses. So if you are marketing a broad range of properties you might wish to consider having Flag boards.

T boards – these are the ones with the post down the middle. The correx signs to the front and back of the post need to be welded together and therefore T boards cost a fraction more. However the upside is that these signs really stand out. If you are marketing high end, semi or detached houses these could be the ones for you.

You could of course have a combination of the two as many of our clients do.

Correxthis is the corrugated polypropylene board that is used to print the vast majority of estate agent signs on. It’s perfect for For Sale and To Let boards because it’s very light, durable, weatherproof and economical. We print onto to range of thicknesses including 2m, 3m, 4m and 6m.

And Slips – are the small For Sale and To Let sections that are fixed on to your boards until a sale or letting has been agreed. They are also made from Correx and are attached using slip screw fixings.

All our estate agency signs are printed here at CSDPrint and we offer a very hands-on personal service making sure ordering your signs is as stress free as possible. If you have any queries at all, get in touch and let’s get things moving!

Estate agents boards

A simple guide to For Sale and To Let boards

Make 67 your lucky number

Car sales car crowners

Attention grabbing car crowners

All of our car dealership clients and their agencies are gearing up for the September number plate change over – it’ll be changing from 17, as it has been from March this year, to 67.

It’s a tricky time in the automotive industry as new car buyers tend to hold off purchasing in the months before the new plate number is released and then there’s a surge of activity.

To maximise this selling opportunity CSDPrint has put together a really comprehensive package of products and services. We’ve been helping make the most of car showrooms and forecourts for 30 years and have learnt a lot about which promotional graphics work best and how to make implementing new sales campaigns as easy as possible.

We can print pretty much any kind of car showroom or forecourt point-of-sale graphic you can think of, for example:

  • car decals
  • car price boards
  • was/now save signs
  • car crowners
  • banners of all types including mesh and A-framed
  • posters
  • flags

We could go on but you get the picture!

At CSDPrint we know only too well how hectic it can be getting a new sales campaign installed and so we include project management with our print services. As well as making sure everything is printed to the very best standard, that you have just the right quantities, that everything is collated and dispatched to the right place and we even check that it has been received safely.

If problems arise which of course they do in this fast-paced world, we won’t make a fuss about it, we’ll look at the options, discuss them with you and then take responsibility for getting things sorted.

Whether you want to call it partnering or just good old fashioned customer service, that’s up to you. We’re just happy for you to leave all your automotive printing, from order to delivery, up to us.

If you have just one dealership or lots located across the country and would like any help at all with your new 67 plate promotional campaigns, please get in touch.

Retired early or made redundant – want to keep busy?

Print room and dispatch vacancy

Looking for a new challenge?

Are you looking for a job that will keep you out of mischief? We have a vacancy that would be perfect for someone who has maybe retired early or been made redundant from their career job but still wants to work. Would you fancy being our dispatch and print finishing lifesaver?

CSDPrint is an established family-run business, we’ve been going for over 30 years and have built up a friendly tight-knit team who work really hard…and eat a lot of cake!

We need a new dispatch and print room assistant. You don’t have to have worked in the printing industry; we’ll teach you everything you need to know. We’ll show you how to manage our dispatch processes including packing parcels and booking them onto our tracking system. We’ll also show you how to put the finishing touches to our print work for example how to edge PVC banners, cut down posters to size and prepare vinyl lettering.

Here’s a quick overview of what the qualities the ideal person will have:

–  the ability to quickly learn new systems and processes

–  exceptional attention to detail

–  a ‘can do’ attitude

If you’re interested we’d really like to speak to you, please call and speak to Stephen or Glyn on 01977 551 910 (no agencies please).