One of the UK’s most innovative recycling companies came to CSDPrint for help with the launch of its new corporate identity. BrightGreen formerly part of Imerys the multi-national minerals processing giant, has marked its independence by unveiling a striking image change.
Bright Green commissioned us to supply all the updated signage it required for its entire 22 acre industrial site at Castleford, West Yorkshire – over 30 individual signs in total.
The biggest challenge was co-ordinating the collation of all the different artwork sizes and formats required, and structuring our work flow and the deployment of our staff in such a way as to make sure we could be completely flexible to Bright Green’s needs.
The extensive range of signage products we produced included:
• Phase 1 – 8 public space traffic and directional signs
• Phase 2 – 22 interior signs and graphics including traffic signage, internal wayfinding, staff notice boards and 20 door plaques
• A large 1.8 x 1.4m external fence fixed sign
CSDPrint and Bright Green worked extremely well together ensuring the large range of interior and exterior signs were printed to the highest quality as well as being installed safely within the limited timeframe.
All stages of this intensive project where co-ordinated meticulously to minimise the potential for errors and delays. For example artwork for every single item was prepared and collated by our in-house design team prior to commencing production. Our production department sourced the materials required whilst precisely co-ordinating printing schedules across five of our digital printing and cutting machines.
Installation of the signs and graphics took place in two phases; we accelerated the production of all the items required for head office, the car park and all visitor areas. This enabled the company to publically display its new ID. The second phase concentrated on applying signage and graphics to the ancillary aspects of Bright Green’s operations and completing bespoke build items.
Steve Spencer of Bright Green Plastics said…
“I always enjoy working with CSD. They're professional, helpful, knowledgeable and most important to us, flexible! We aren’t an easy customer and we rely on support and input from the CSD team on most projects and so far, every project has been delivered on time, on cost and always above quality.”