Case Study:
Extensive new STEM branding for innovative education group

Luminate Education Group has marked being awarded science, technology, engineering and maths (STEM) Assured status by commissioning an extensive rebranding project. The Yorkshire-based education group has been recognised by the STEM Foundation for its work promoting and enhancing STEM subjects within the region.

CSDPrint was delighted to be asked to fit a variety of branding collateral across its various sites that reflects this new status and promotes the high-quality STEM education provision across the group.

Luminate Education Group members include Leeds City College, Leeds Sixth form College, University Centre Leeds, Leeds Conservatoire, Harrogate College and Keighley College.

Brief:

Partnering with Luminate’s project management team, CSDPrint was responsible for producing 103 different items of branding and installing them in eight separate campuses across the group’s Leeds, Harrogate and Keighley sites.

The signs ranged from stair risers to large 3m x 2m boards and included everything from tray signs to wall and pillar graphics.

Back lit wall graphics produced by CSDPrint
Large rebranding graphics for Leeds City College
New branding for Leeds City College all produced by CSDPrint

Challenges:

The biggest challenge was ensuring that each of the 103 signs were the right size and shape, produced using the correct materials and would be safely and securely installed in the correct location.

 

Solutions:

The entire project ran very smoothly thanks to meticulous planning and highly effective communication. The different stages of this project included:

• Project goals and parameters being identified
• Site visits for each of the 11 departments
• Photographs of all existing collateral and new locations being taken
• Artwork specifications collated
• Each item designed in line with each department’s brand guidelines
• Approvals obtained from each campus principal
• Risk assessment method statements and safety checks
• Onsite pre-fit reconnoitres

Happy Client:

James Broadhurst, project coordinator at Luminate Education Group, said:

We are delighted with the new STEM signage installed by CSDPrint. There is a huge demand for careers in STEM and being STEM Assured accredited reinforces our position as a leading provider of quality STEM programmes. We wanted to celebrate this achievement and advertise the great things we are doing in STEM by installing more branding across our various sites. Gail, Emma and the whole CSDPrint team were meticulous in their approach to this project and they worked hard to get the branding in place ahead of the new academic year.
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