Introduction:
CSDPrint has worked with the marketing team at WDH for some time now and we’ve loved the variety of projects they’ve given us. Over the years there’s been lots of pull up banners and stickers, pavement signs and in-house signage, exhibition stands and social media selfie frames. We’ve even produced custom-made items such as a large free-standing special event sign post and during the pandemic there was lots of social distancing signage and desk top screens too.
Brief:
With the aim of generating roadside interest, we were initially tasked with creating a whole new range of digitally printed items to advertise the new developments along each of their perimeters. This included stack signs, leader boards, flags and Heras fencing banners.
Once the site had reached the point where potential buyers could visit, we produced exterior and interior branding for the sales centres at both locations including site plans, house design graphics and massive Dibond cut letters for a really big gable end sign.
Challenges:
With lots of different items being produced, to different sizes and on different substrates, it was important to keep a very close eye on scheduling. Each item was needed at a specific point in the progress of the development.
